Jecka, where are you from? What is your target audience? Is that for a
snowboard magazine add? What is your product, mountain, board or some other
equipment, ...?

Google some magazine and snowboard sites, there you will find lingo
dictionaries. Read as much as you can. If big mountain crowd is your target,
than look for "powder", "heliboard", "backcountry", etc. everything out of
resorts.

Then go to manufacturers sites and look how they shape the market.

Mix all together and make us get your attention, #]

In the end it should show us that you understand what we are all about and
why we do it.. get some emotion from us...

Just a thought..

D'amir

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"Jecka" wrote in message
oups.com...
I am currently taking an Advertising class and my current assignement
is to design an advertisment for a snowboard only mountain. As I am
reletively new the the sport I wanted to get some input as to what in
an advertisment would get your attention. Are there any key phrases or
ideas revolving around the sport that I should incoporate into this ad?

Any input offered is greatly appreciated.